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展会信息
联系方式

地址:重庆市南岸区南坪西路3号商业大楼29-4室

联系人:王冰(小姐)13629701668   

微信/QQ:1449796613
电  话: 023-8637 6000   6292 5058
传  真: 023-8637 6218
官  网: http://www.bmchina.org/
E-mail:  jianyuzl@163.com

 

Organizer of the Exhibition:

BMChina Organization Committee

Contact: Miss Wang Bing ( Mobile: 13629701668)    

WeChat/QQ: 1449796613                 

Organization: Chongqing JianYu Exhibition Co., Ltd.

Tel: 86-23-86376000/62925058                      

Fax: 86-23-86376218

Official website: http://www.bmchina.org/             

E-mail: jianyuzl@163.com

Address: Room 29-4, Commercial Building, No. 3, Nanping Road West, Nan’an District, 400060, Chongqing City


 

 

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2018第十六届中国·重庆博览会(会后报告)
 
 

BMCHINA 2018

第十届中国(重庆)国际绿色建筑装饰材料博览会

The 16th China (Chongqing) International Green Building & Decoration Materials Exhibition in 2018

After-meeting Report

※ 展会概况

中国(重庆)国际绿色建筑装饰材料博览会(简称:重庆建博会)是西部顶级建材盛会,经过十届来发展迅速,重庆建博会,目前是中国西部地区建筑建材行业规模最大,发展最快,专业观众最多的国际展览盛会之一。既各展区相对独立,又共享资源、既自成体系,又深度融合,品类最齐全的建筑装饰类展会,不仅“专业”与“专注”,而且“综合”与“完整”。重庆建博会由重庆市工商联(总商会)建材商会、重庆建宇展览有限公司联合主办,得到了重庆市政府部门及行业主管部门的大力支持和指导。为进一步推动“重庆建博会”的专业化、品牌化、国际化发展步伐,重庆建博会观众组织采取免费大巴车接送,为西部部地区建筑装饰行业市场提供了更加便捷、更加全面的商贸对接平台。

China (Chongqing) International Green Building & Decoration Materials Exhibition (“BMChina” for short) is a top building material feast in Western China. Through fifteen years’ development, BMChina has become the largest exposition of building materials in Western China with the fastest development, as well as one of the international exhibitions with the most professional visitors. It has exhibition areas that are independent to each other, share resources to form a system, and integrate into each other. It is the most comprehensive exhibition of building and decoration materials, characterized by “professionalism” and “dedication”, “comprehensiveness” and “completeness”. BMChina is jointly organized by the Building Materials Association under Chongqing Federation of Industry and Commerce and Chongqing JianYu Exhibition Co., Ltd. with great support from Chongqing municipal government and other competent industrial departments. To further promote professional, brand-oriented and international development of the exposition, BMChina offers free buses for visitors, providing a more convenient and comprehensive trading platform for the building and decoration industry in the western region.

2018第十届中国(重庆)国际绿色建筑装饰材料博览会”于2018512日在重庆国际会议展览中心开幕,会秉承“搭建建筑装饰行业采购贸易平台、促进企业交流合作”的宗旨、功能和定位,在社会各界人士的瞩目与支持下,参展企业较上届增长12%,现场美国、加拿大、德国、法国、日本、韩国、印度、巴西、新加坡及中国大陆、中国台湾等600余家参展企业展出,展出面积达25000㎡,在参展结构在品牌、展出面积及产品技术上都新的突破,同时吸引了来自中国各省市区以及美国、加拿大、德国、法国、日本、韩国、印度、巴西等国家和地区的包括开发商、建筑商、承包商、装饰设计、代理商、经销商等专业人士近35000人次,较上届增长了23%,且展前明确采购及代理意向的专业观众高达75%,众多专业观众现场直接签订采购及代理合同,体现出专业展会的交流性、目的性、效益性,能取得如此成绩离不开建材企业、采购商及媒体朋友对我们展会的大力支持!

BMChina 2018 started on May 12, 2018 in Chongqing International Convention and Exhibition Center for “establishing a trading platform for the building and decoration industry and facilitating exchange and cooperation between enterprises”. With the presence of and support from personages from all circles, it had an increase of 12% in the number of exhibitors over the last one. Over 600 enterprises from America, Canada, Germany, France, Japan, South Korea, India, Brazil, Singapore, the mainland of China, Taiwan and etc. participated in the Exhibition with an exhibition area of up to 25,000 m2. In terms of exhibition structure, new breakthroughs had been made in aspects of brands, exhibition area and product technology. Nearly 35,000 person times of professional visitors, including developers, builders, contractors, decoration designers, agents and distributors from Chinese provinces and cities, as well as from America, Canada, Germany, France, Japan, South Korea, India, Brazil and other countries and regions attended the exhibition, increased by 23% over that present in the last one. The percentage of professional visitors with express procurement and agency intention before the exhibition reached up to 75%. Many professional visitors directly signed procurement and agency contracts on the site, which reflected the communicativeness, purposiveness and effectiveness of the professional Exhibition. However, such achievements would have not been made without great support from building material enterprises, purchasers and fellows from media!

     

 专业观众来源情况分析                  

 Source analysis of professional visitors

 

参展商来源情况分析

Source analysis of exhibitors


  

专业观众分析

Analysis regarding professional visitors

此次展会以打造“洞悉行业走势,降低采购成本,寻找代理商,考察供应商”的最佳会展平台为目标,在观众上充分体现了意向性、交流性、效益性,展前明确采购及代理意向的专业观众高达70%,现场每一位观众都是整个建材产业链的潜在客户,此次展会吸引了来自中国各省市区以及美国、加拿大、德国、法国、日本、韩国、印度、巴西等国家和地区的包括开发商、建筑商、承包商、装饰设计、代理商、经销商等专业观众,较上届增长了21%,众多专业观众现场直接签订采购及代理合同。

The Exhibition was intended to create an optimal platform for “insight into industrial development trends, reduction of procurement costs, seeking for agents and examination of suppliers”. It fully reflected the purposiveness, communicativeness and effectiveness in perspective of visitors as up to 70% professional visitors having express indication of their intention of procurement and seeking for agents. Every visitor present at the Exhibition was a potential customer of the general building material industrial chain. The Exhibition had attracted professional visitors including developers, builders, contractors, decoration designers, agents and distributors from Chinese provinces and cities, as well as from America, Canada, Germany, France, Japan, South Korea, India, Brazil and other countries and regions, increased by 21% over that present at the last one. Many professional visitors directly signed procurement and agency contracts on the site.

按观展目的划分专业观众

Professional visitors classification by purpose  

 按公司业务性质划分专业观众

 Professional visitor classification by business nature

 

  推广宣传

Promotion and Publicity

★  推广活动

★  Promotions

为了扩大本届展会的影响力和知名度,主办单位在展会前期和展会期间实施了一系列的宣传推广活动,主要包括:

To promote the influence and awareness of the Exhibition, the organizer will implement a series of promotions and publicity activities at the preliminary stage of and during the Exhibition, mainly including:

- 建立展览会独立宣传网站,通过百度、360等搜索渠道推广,加大微信营销投入力度;

- Establishing an independent network for publicity; promoting the Exhibition via Baidu and 360; placing more focus on WeChat marketing;

- 参加全国建材相关的展会、会议,并与参会人员交流,派发展会宣传文件;

- Participating in national exhibitions and meetings relating to building materials, exchanging with participants, and distributing publicity materials of the Exhibition;

- 全国重要建材投放宣传广告及发放资料

- Advertising on national key platforms for publicity of building materials and issuing materials;

- 给国内外用户、经销商、代理商、贸易商、制造商等大范围派发邀请函;

- Sending invitations widely to international and domestic users, distributors, agents, traders, manufacturers, among others;

- 对重要制造商、经销商、代理商进行专门拜访;

- Paying special calls to major manufacturers, distributors and agents;

- 与国内外专业报刊杂志及行业网站达成宣传合作协议,进行多种宣传渠道的推广;

- Signing agreements on cooperation in publicity with domestic and foreign professional newspapers, magazines and industrial websites; making publicity through diversified channels;

- 电视台、车身、报刊、广播等媒体的广告投放。

- Advertising on TV and vehicle bodies, in newspapers or via broadcasting.

    

着手现在,赢在未来!“中国建博会”几年来有效提升国内外品牌的影响力及市场的拓展,我们致力于打造专注建材行业产业链,形成洞悉行业技术走势、了解市场行情、降低采购成本、寻找代理商、考察供应商的最佳展会平台,为我国的建材企业的科技发展搭建桥梁、为行业进步提供助力,以后我们将继续举办高效、高质、高服务的建博会,为推动我国建材行业的技术进步和企业的发展作出积极的贡献!

Start now to win in the future! BMChina has effectively enhanced the influence of domestic and foreign brands and helped their market expansion. We are committed to creating a building material industrial chain and forming an optimal platform for insight into industrial development trends, reduction of procurement costs, seeking for agents and examination of suppliers. We are making efforts to bridge building material enterprises with science and technology and facilitate industrial advancement. We will continue to hold effective and high-quality building material exhibitions with provision of comprehensive services, so as to contribute to technological progress of the building material industry and development of enterprises in China!

我们在此诚挚地邀请国内外建材及相关行业企业参加本届展览会,我们将为你们的参展及参观提供一切便利和良好的服务。

We hereby sincerely invite domestic and foreign enterprises from the building material industry and other relevant industries to participate in the Exhibition. We are ready here to provide you all conveniences and sound services for your participation and visits.

 

2019第十届中国(重庆)国际绿色建筑装饰材料博览会

The 17th China (Chongqing) International Green Building Decoration Materials Exhibition in 2019

时间:2019510-12日   地点:重庆国际会议展览中心

Time: May 10-12, 2019        Place: Chongqing International Convention & Exposition Center  

重庆建宇展览有限公司

Chongqing JianYu Exhibition Co., Ltd. 二零一年伍月三十日

May 30, 2018 



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